5 Things Ad Students Should Do Over Break

Most college students spend their spring break partying in Cancun and soaking up the sun. But some students may chose to take a bit of a different route… like me! Boston University’s College of Communication sponsors a yearly Spring Break trip for Advertising students in the Big Apple! We’ll be visiting some of the topContinue reading “5 Things Ad Students Should Do Over Break”

Marketing Memories

“Paul W. Swansen tagged a photo of you.” Every day, millions of people all over the world see a message like this on Facebook. And they usually feel some sort of emotion before clicking on that photo.  They might be filled with embarrassment (“please tell me this was not from last night!”) or they mightContinue reading “Marketing Memories”

Tweet like a Pro on Super Bowl Sunday

It’s our Grammys, Tony Awards, Oscars and Emmys all rolled into one. The best of the best prevail, and the entire country watches. Oh yeah, and some people play football too. I’m, of course, talking about the Super Bowl.  Ad people across America tune in to see what brands are paying big bucks for thoseContinue reading “Tweet like a Pro on Super Bowl Sunday”