Key Learnings from the Mass Conference for Women

More than 11,000 women from all across the state of Massachusetts attended this year’s Massachusetts Conference for Women, and I was lucky enough to be one of them! It was a jam-packed day, and I’m so excited to share with you some of my most important learnings. You don’t ask, you don’t get– Carla Harris, Wall Street Exec.Continue reading “Key Learnings from the Mass Conference for Women”

Brands love #LoveWins

When I logged on to WordPress the other day, I was excited to see a beautiful rainbow bar at the top of the page, right where you can click to start a new post. In fact, for the past few days, every time I open my screen and log in to Facebook & Twitter, I can’tContinue reading “Brands love #LoveWins”

Things Just Got Social: Q&A with Melanie Cohn

Social takes on a whole new meaning in the form of Melanie Cohn, a Digital Media Supervisor at GY&K Antler Agency in Boston, MA.  Not only does Melanie work for some cool clients like Wagamama, Sweet Baby Ray’s BBQ sauce, Moxie soda and Boston Harbor Cruises, but she also has a pretty impressive side job. She’s the founder ofContinue reading “Things Just Got Social: Q&A with Melanie Cohn”

What I Learned from Watson

It’s elementary, my dear Watson. Well, to be fair, everything is pretty elementary for Watson.  After all, he’s a computer system that analyzes and processes information.  Watson understands natural language, and generates hypotheses based on the evidence.  Watson is more intelligent than  Siri, and thinks more like a human than a computer. In fact, WatsonContinue reading “What I Learned from Watson”

5 Things Ad Students Should Do Over Break

Most college students spend their spring break partying in Cancun and soaking up the sun. But some students may chose to take a bit of a different route… like me! Boston University’s College of Communication sponsors a yearly Spring Break trip for Advertising students in the Big Apple! We’ll be visiting some of the topContinue reading “5 Things Ad Students Should Do Over Break”

How Ellen Broke Twitter

When Ellen tweeted a selfie taken at the Academy Awards on Sunday, it broke a major record and became the most retweeted tweet EVER. If only Bradley’s arm was longer. Best photo ever. #oscars — Ellen DeGeneres (@TheEllenShow) March 3, 2014 Pretty big deal, right? She beat out President Obama’s “Four More Years” tweet,Continue reading “How Ellen Broke Twitter”

Technology That’s Raising “The Bar”

A bar is a place for drinking and having fun and socializing and dancing. It’s usually not a place you’d expect to find some innovative technology. Until now. —– We’ve all seen it before. A group of people sitting together in a pub.  But they’re not looking at each other, and they’re not talking toContinue reading “Technology That’s Raising “The Bar””

Marketing Memories

“Paul W. Swansen tagged a photo of you.” Every day, millions of people all over the world see a message like this on Facebook. And they usually feel some sort of emotion before clicking on that photo.  They might be filled with embarrassment (“please tell me this was not from last night!”) or they mightContinue reading “Marketing Memories”