More than 11,000 women from all across the state of Massachusetts attended this year’s Massachusetts Conference for Women, and I was lucky enough to be one of them! It was a jam-packed day, and I’m so excited to share with you some of my most important learnings. You don’t ask, you don’t get– Carla Harris, Wall Street Exec.Continue reading “Key Learnings from the Mass Conference for Women”
Author Archives: laurenhaslett
Brands love #LoveWins
When I logged on to WordPress the other day, I was excited to see a beautiful rainbow bar at the top of the page, right where you can click to start a new post. In fact, for the past few days, every time I open my screen and log in to Facebook & Twitter, I can’tContinue reading “Brands love #LoveWins”
The “Firsts” of Your First Job in Digital Marketing
I recently wrote a blog post for the “Young Women in Digital” site about the “firsts” of your first digital marketing job! Check it out here:
Things Just Got Social: Q&A with Melanie Cohn
Social takes on a whole new meaning in the form of Melanie Cohn, a Digital Media Supervisor at GY&K Antler Agency in Boston, MA. Not only does Melanie work for some cool clients like Wagamama, Sweet Baby Ray’s BBQ sauce, Moxie soda and Boston Harbor Cruises, but she also has a pretty impressive side job. She’s the founder ofContinue reading “Things Just Got Social: Q&A with Melanie Cohn”
What I Learned from Watson
It’s elementary, my dear Watson. Well, to be fair, everything is pretty elementary for Watson. After all, he’s a computer system that analyzes and processes information. Watson understands natural language, and generates hypotheses based on the evidence. Watson is more intelligent than Siri, and thinks more like a human than a computer. In fact, WatsonContinue reading “What I Learned from Watson”
6 Advertising Agencies, 3 Days
Whew! I just spent my spring break traveling around New York City, getting a behind-the-scenes, inside look at some of the top advertising agencies in the Big Apple. We saw everything: traditional agencies, digital agencies, media agencies and even some NON advertising agencies. It was an awesome experience to visit some of these places. Here’sContinue reading “6 Advertising Agencies, 3 Days”
5 Things Ad Students Should Do Over Break
Most college students spend their spring break partying in Cancun and soaking up the sun. But some students may chose to take a bit of a different route… like me! Boston University’s College of Communication sponsors a yearly Spring Break trip for Advertising students in the Big Apple! We’ll be visiting some of the topContinue reading “5 Things Ad Students Should Do Over Break”
How Ellen Broke Twitter
When Ellen tweeted a selfie taken at the Academy Awards on Sunday, it broke a major record and became the most retweeted tweet EVER. If only Bradley’s arm was longer. Best photo ever. #oscars pic.twitter.com/C9U5NOtGap — Ellen DeGeneres (@TheEllenShow) March 3, 2014 Pretty big deal, right? She beat out President Obama’s “Four More Years” tweet,Continue reading “How Ellen Broke Twitter”
Technology That’s Raising “The Bar”
A bar is a place for drinking and having fun and socializing and dancing. It’s usually not a place you’d expect to find some innovative technology. Until now. —– We’ve all seen it before. A group of people sitting together in a pub. But they’re not looking at each other, and they’re not talking toContinue reading “Technology That’s Raising “The Bar””
Marketing Memories
“Paul W. Swansen tagged a photo of you.” Every day, millions of people all over the world see a message like this on Facebook. And they usually feel some sort of emotion before clicking on that photo. They might be filled with embarrassment (“please tell me this was not from last night!”) or they mightContinue reading “Marketing Memories”
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